Delivering a website for an analytics company whose passion is data
Newcastle based Jumping Rivers provide specialist data insight for their clients. Providing; consultancy and R, Python, SQL, Stan, Scala training both on-site and group booking.
Jumping Rivers approached Arttia Creative to create a new, lead-generating website. A site that better reflected their offering with a focus on growing and increasing consultancy/mentoring projects while still driving training enquiries and bookings.
We created a new website with a custom training course filtering system. This custom coded filtering provides an easy interface for visitors to find a relevant course, together a clear and easy process to book a course.
expertise delivered
- Website design
- Website code and development
- Tailored booking process to book your training course
- Copywriting for key marketing pages
- Custome course catalogue
- A custom-coded course filtering system
- WordPress training for editors
- Animated SVG for image performance
BUSINESS IMPACT
- Admin team can easily add new courses
- Increased quality of course enquiries
- Increased traffic by 159%
- Average session duration increased by 53%
- Bounce rate reduced by 18%
- Pages/Session increase by 55%
SOLUTIONS AND DELIVERABLES
We worked closely with Jumping Rivers to design and develop a marketing-led website. With an integrated blog with a Markup facility and a bespoke course booking system. Minimal Clicks-to-goal with marketing pages having clear calls-to-action with benefit-led copywriting by our expert copywriter.
"The new website has really improved inbound traffic. The way the course content is structured, people are actually finding the links via Google, increasing our course booking"
C Gillespie/Jumping Rivers Ltd.
PROJECT DELIVERY
Unique Copywriting
We worked closely with the team at Jumping Rivers to create tone-of-voice and benefit-led copywriting for their case studies and consultancy pages. Writing website copy can be challenging if this isn't your expertise. Jumping Rivers jumped at having their website copy written for them.
Custom Filtering system
Custom coded training course filtering system. Selecting the data visualisation training you need, program language, your level of experience, Course type.
