7 Essentials for a Successful Life Science Conference
Biotech, Life Science, Conferences, healthcare, life science marketing, life science conference
There are a huge number of Life Science and Healthcare industry conferences across the world throughout the year. Attending these events as an exhibitor, speaker or attendee is an important investment. Not just in the ticket or stand prices but life science marketing and sales teams time and energy. Find out how to make yours a success.
Read in Full SEO and UX a Powerful Combination for Healthcare Websites
Search Engine Optimisation, User Experience, healthcare, Health Technology
Healthcare providers know that in the digital age, patients and clinical advisors turn to online information to find the answers they’re looking for.
Healthcare marketing professionals understand the need to have a well branded online presence, however, creating a highly findable and high converting website can be challenging. How do you make sure you get found then convert browsers into buyers?
Read in Full Design Impact for High Growth Life Sciences
Design related, Web Design, Biotech, Life Science
The Design Council states that design enables science and technology research to achieve greater impact. At Arttia Creative we believe this includes your online presence. A highly designed website experience will provide your life science business with greater impact.
Read in Full Launching Your Life Science Website – Why it’s Just The Start
Content Creation and Promotion, Online Marketing, Content Marketing, Life Science
You have just launched your new life science website. It's possibly been a long project, you and your team are really proud and excited. You celebrate the fact that your new website finally out into the world. But what now?
Read in Full Why your Website is Critical when Transitioning from Research to Commercial
Business Websites, Biotech, Life Science
You have an innovative discovery or ground-breaking idea that is ready for commercialisation. A spark of an idea that can change lives and make a difference. A concept that could provide better outcomes for patients and clinicians in life sciences and healthcare.
Read in Full How to create a Powerful, Immersive Life Science Brand
Branding, Life Science
Trust is a major factor in life sciences. Trust is one of the key reasons your brand is central to build awareness and extend customer loyalty. Branding creates differentiation and presents your unique set of values encouraging your customers to take action.
Read in Full Life Science Patents – The Basics
Guest Article, Life Science, Medical Devices, healthcare, HealthTech, Health Technology
Expert Spotlight Intellectual Property: Patents, Designs, Copyright, Trade Marks, Trade Secrets. Find out more on our Expert Spotlight from Stephanie Carr at Definition IP.
Read in Full Create a Powerful User Journey For Your Healthcare Website
Life Science, User Experience
Careful planning before you dive into website design or a site map will give you a framework on which to create a powerful experience. One that delivers results for both your healthcare business and your clients and customers.
Read in Full How your Life Science Company can Dominate Search Results
Search Engine Optimisation, Biotech, Life Science, Scientific
Life Sciences, Healthcare and Biotech sectors are finally starting to invest in their online presence. We know you have focused on the industry traditional promotional routes of conferences and sales teams. When you move to the online space visibility from the start is important to focus on.
Read in Full HealthTech is Shaking up Healthcare. Don’t Get Left Behind. Stay Ahead with Digital Marketing
Online Marketing, healthcare, HealthTech, Health Technology
The healthcare digital space is on the rise. Large digital companies such as Google and Apple are taking an ever greater interest in the healthcare sector. You can guarantee they will be and are leveraging their expertise in online marketing take the lead in HealthTech.
Read in Full 5 Critical Things to Include in Your Website Project Brief
Business Websites, Life Science, Highly Technical Niche Markets
As a life science marketer or biotech innovator, have you been tasked with creating a brief for a new website or a website refresh project?
You think you know what you want for the website, but do you really know what you need?
How many website projects have you worked on with a web agency?
How many websites or digital strategy projects have you delivered for the life science sector?
Read in Full Healthcare Websites – The Power of Designing For Personalisation
Content Marketing, Search Engine Optimisation, Life Science, User Experience, healthcare, HealthTech
Creating an individual experience for your healthcare website is a powerful way of connecting with your customers. With sophisticated website design, you can create a personalised experience for your visitors, this improves conversions and builds your brand experience.
Read in Full How Marketers Can Accelerate Launching Content
Content Creation and Promotion, Online Marketing, Content Marketing
If your health-tech, life science or healthcare business needs to scale then you need to be creating high volume, high-quality marketing campaigns and content to reach out to your audience and drive traffic.
Read in Full Absolutely The Best Creative Content For Scientific Websites
Design related, Web Design, Content Creation and Promotion, Content Marketing, Search Engine Optimisation, Biotech, Life Science, Highly Technical Niche Markets, Medical Devices, copywriting
Don't get left behind or overtaken by newcomers in the online space. Creating content for scientific websites is our focus. We have the creative background and digital knowledge to promote your business and build a global reach.
Read in Full Why a Search Box is Not Enough on Your Life Science Website
Search Engine Optimisation, Biotech, Life Science, User Experience, Highly Technical Niche Markets
E-commerce for life science research resources and healthcare products continues to grow year on year. Although the life science research industry has been slow to adopt e-commerce as part of their business plan, it is proving to be a substantial growth area. With customers becoming more willing to buy your type of products online, as long as the process is as easy and smooth as possible.
Read in Full Life Science Web Design – 3 Tips For Planning Your New Website Project
Web Design, Biotech, Life Science, Highly Technical Niche Markets
Planning effectively is an often overlooked part of a website project. A failure to plan properly or logically can make the difference between a successfully delivered project or a website project that drifts without focus and runs into issues early on. These tips are designed to provide you with some key areas to get you started.
Read in Full Why Branding is Essential for your Life Science Company
Biotech, Branding, Life Science, Highly Technical Niche Markets
Whether your business is in the biotechnology, healthcare or pharmaceuticals industry – or a more specific division of the life sciences field, it’s essential that your company brand is both visible and compelling. With a strong brand, a fresh new approach from a small and agile life science company can have a significant impact on the marketplace.
Read in Full How Life Science Companies Can Improve Their Website Conversions
Biotech, Life Science, Highly Technical Niche Markets, Medical Devices
Can our life science website be the main driver for leads and sales?
Many sciences, academic or healthcare companies don't consider their website to be a critical marketing tool. YOU are missing a massive opportunity.
Read in Full Need to Reach New Biotech Markets? Here’s How Your Website Can Help
Life Science, Highly Technical Niche Markets, Medical Devices
Has your company developed a new biotech or life science product? Has your UK launch gone well? Are you looking to expand into new markets, either in Europe or further afield? Find out how your website can boost your product and brands global reach.
Read in Full Five Ways to Launch a New Life Science Product from your Website
Business Websites, Biotech, Life Science
This stage of product development, particularly in the biotech, healthcare and medical sectors can be so intense and so demanding that it can be easy to forget to plan and prepare how to communicate and promote your product’s launch when it’s ready for market.
Read in Full 